Field Marketing Manager

Company: Vitamin T - Aquent (USA)
Location: San Diego
Posted on: May 15, 2022

Job Description:

Looking for a full-time (40hrs/week) temp-perm -Field Marketing Manager. The Field Marketing Manager will work with a long-standing mortgage firm, focused on delivering homes and building trust. This will be a hybrid role. -The Field Marketing Manager's Job Responsibilities:

• Develop custom print, social media, email, and digital collateral for each branch and loan officer and their team.
• Measure success of various marketing initiatives by analyzing metrics to provide strategic and insightful marketing recommendations to loan officers, branches, and regions.
• Leverage multiple channels to target the right audience with captivating messages when assisting with larger campaign initiatives
• Facilitate custom requests, ad sizing for publications, and assist during transitionary periods in respective regions.
• The Field Marketing Manager will manage Regional Social Media pages, including new hire announcements and award celebration posts.
• Manage all marketing support through an internal help desk on marketing and marketing tools or programs, such as Salesforce.
• Partner with Regional Leaders to ensure regional and individual marketing efforts are cohesive, compliant, meet corporate guidelines, and align with overall business strategies; ensure outputs are of high standard, respond to the needs of target audience, and delivered within agreed budget and timelines.
• Communicate and interact with all new retail sales hires in respective regions, as well as offer support as needed for their specific positions.
• Provide monthly video updates to Regional Vice President to track growth and offer continued support for the region.
• Research, incubate and execute bold and innovative ideas for growth and revenue generation at the strategic level in the region.
• Communicate proactively with respective region(s) on upcoming initiatives, effective marketing strategies and marketing tools.
• Provide direct training support and questions in Zendesk to designated regions/branches.
• Design assets and provide low risk compliance approval and documentation.
• Consistently conduct virtual or in-person branch meetings and consultations with branches in respective region(s) to offer a more catered approach to individual/branch needs.
• Facilitate regional trainings on the features and benefits of the Guild 360 CRM and marketing communication platforms to drive adoption and measure the impact.
• Create, manage and optimize lead generation and customer campaign execution for retail loan officers through the use of Guild systems and initiatives.
• Assist with coordination of regional events, including industry trade shows, sales rallies, as well as educational events.
• Assist with special projects as assigned by Director, Field Marketing, and Lead Field Marketing Manager.
• The Field Marketing Manager will perform other duties as assigned.The Field Marketing Manager's -Qualifications
  • Bachelor's in Business Administration, Marketing, or related field required, along with a minimum of two years recent experience in marketing role(s) required.
  • Prior experience in real estate or the mortgage industry preferred.
  • Demonstrated understanding of email marketing, SEO, and social media best practices
  • Demonstrated copywriting experience with work samples.
  • Proficiency with data entry, Adobe Photoshop, Microsoft Word, Excel, PowerPoint and Outlook required.
  • Passionate about delivering excellence in customer service within a team environment.
  • Excellent verbal and communication skills required.
  • Ability to organize and manage multiple priorities simultaneously.
  • Self motivated with a strong attention to detail.
  • Ethical, with a commitment to company values.Client Description:You will want to read this fine print. Part of our mission is to take care of you, so we offer the best benefits. Unlike other staffing companies, we provide talent with the same benefits that our CEO gets. This includes:
    • A choice of three major medical plans (including vision coverage) plus dental insurance
    • Paid sick leave for all hourly talent in the U.S. and Canada
    • 401(k) with a match and immediate vesting
    • Exclusive employee discounts through Promo Code: Aquent
    • Access to hundreds of professional development courses through Aquent Gymnasium
    • And much moreAquent is an equal opportunity employer and is committed to equal opportunity for all employees and applicants. The Company recruits, hires, trains, promotes, compensates, and administers all personnel actions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other protected status of an individual or that individual's associates or relatives.We have a simple philosophy at Vitamin T: to personally place the best creative talent in the best jobs for the best companies. When you work for Vitamin T, you qualify for medical, dental and vision insurance after working only four consecutive weeks maintaining an average of 20 hours per week. If this job isn't the right fit for you, but you know someone who is, please pass this job posting on. We have a fantastic referral program that pays out in cash rewards! Always Active Back Consent Leg.Interest Name

Keywords: Vitamin T - Aquent (USA), San Diego , Field Marketing Manager, Advertising , San Diego, California