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Digital Marketing Specialist

Company: NuVasive
Location: San Diego
Posted on: August 21, 2019

Job Description:

Digital Marketing Specialist US, US, CA - San Diego Minimum Level of Education Required: Bachelors Degree Percentage of Travel: No travel required Location: CA - San Diego Ref#: ****** Job Description NuVasive is the leader in minimally-invasive, spine surgery technology. Our mission is to transform outcomes through best-in-class surgical technology and become the most trusted partner to our patients and customers. To deliver on this mission, the Marketing Technology team strives to tell our story both internally and externally through our digital programs. As our Digital Marketing Specialist you will develop, build, and execute our web and digital marketing strategy in partnership with internal and external teams. Key Responsibilities: The Global Marketing team at NuVasive is looking for a Digital Marketing Specialist to manage ************ and other Company web properties, project manage digital strategies, and support internal marketing technology platforms. You have a wide range of experience in web design (WordPress), integrations, SEO strategy, PPC campaigns, and UI design principles. Career experience in an in-house and/or digital marketing role is preferred. As a member of the Marketing Technology team, you will work closely with the Account Strategy and Brand teams on website production needs and schedule. You are organized, curious, work well with cross-functional teams and above allyou get things done. Core Responsibilities: - Own our customer-facing websites (************ and affiliated sites) to optimize the user experience and reach - Lead and manage the website roadmap, ensuring that content across the site is regularly updated and refreshed - Project manage digital programs including but not limited to SEO, PPC, and web integrations - Partner cross-functionally with internal and external teams - Social MediaPartner to manage and populate blog content, driving alignment across the web and social strategies - Public RelationsResponsible for working with Public Relations to ensure the on-time release of NuVasive news content - Account StrategyAlign web, SEO, and PPC programs where applicable to Company and product marketing strategies - BrandEnsure alignment with Company story and brand and contribute to digital brand standards - ITCollaborate with IT to maintain and update key web integrations, security and privacy standards - PartnersWork with third-party developers to implement and improve site functionality - Deliver key insights with interpretation and recommendations in Company and team meetings, contributing to the development of the digital marketing strategy - Support front and back-end maintenance of Company marketing technology platformsBasic Qualifications - 3-5 years' relevant work experience in digital marketing - Bachelor's degree in Marketing or related field - Strong working knowledge of WordPress required (please provide relevant portfolio) - Google AdWords and Google Analytics experience - Knowledge of paid search tactics and implementation - Excellent copywriting and proofing skills - Strong organizational skills - Proficiency with Microsoft Office SuitePreferred Qualifications Network understanding (CDN, DNS, hosting) Experience with Seismic, or similar sales enablement platform *LI-AH1 NuVasive is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, or protected veteran status and will not be discriminated against on the basis of disability. The EEO is the Law poster options are available here. NuVasive's EEO policy is available here. About NuVasiveNuVasive, Inc. (NASDAQ: NUVA) is the leader in spine technology innovation, focused on transforming spine surgery and beyond with minimally disruptive, procedurally integrated solutions designed to deliver reproducible and clinically-proven surgical outcomes. The Company's portfolio includes access instruments, implantable hardware, biologics, software systems for surgical planning, navigation and imaging solutions, magnetically adjustable implant systems for spine and orthopedics, and intraoperative monitoring service offerings. With more than $1 billion in revenues, NuVasive has approximately 2,600 employees and operates in more than 50 countries serving surgeons, hospitals and patients. For more information, please visit ****************.

Keywords: NuVasive, San Diego , Digital Marketing Specialist, Advertising , San Diego, California

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