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Associate Director, Global Product Management/Marketing

Company: Illumina
Location: San Diego
Posted on: September 14, 2020

Job Description:

The Associate Director, Product Management/Marketing, Mid Throughput Sequencing Platforms, is responsible for managing and driving the upstream and downstream activities related to Illumina's NextSeq portfolio, including NextSeq 550, NextSeq 550Dx and the newly launched NextSeq 2000 and forthcoming NextSeq 1000. This role will include building Illumina's product roadmap strategy, prioritizing suggested activities, and driving efforts aligned to the company strategy for the market. The role spans responsibility for global product management and product marketing, and interfaces closely with regional product marketing teams, market segments, as well as corporate marketing. The person in this role is responsible for rolling up the performance of the business and progress of ongoing development projects to senior leadership. The person in this role will directly manage a team of product managers focused on on-market and developing products spanning both regulated and non-regulated markets. The role will be working cross functionally with different stakeholders internally to ensure that strategies are aligned across groups and executed in-step with other programs.


  • Manages and leads a group of product managers, both on-market product and developing products, in all aspects of on market support for products, as well as development programs for future products.
  • Responsible for rolling up portfolio-level forecasts for sales and manufacturing
  • Responsible to drive the growth expected in the product portfolio, and tracking of relevant business metrics and leading indicators of launch & product health
  • Contribute to the long-term portfolio and market strategy
  • Develops strategic plan for product roadmap for mid throughput sequencing platforms
  • Develops positioning statements and differentiation value in collaboration with the team and functions across the organization.
  • Accountable for global coordination of new product introductions, marketing activities and alignment to strategy in collaboration with the product managers and segment leads.
  • Liaison with Sales organization and supporting them in interactions with existing and new customers in the field.

    Listed responsibilities are an essential, but not exhaustive list, of the usual duties associated with the position. Changes to individual responsibilities may occur due to business needs.


    • Scientific Master's degree highly preferred; PhD preferred. MBA not necessary but preferred.
    • Typically requires a Bachelor's degree and a minimum of 15 years of related experience, with 7+ years of Management experience preferred. Typically has depth of technical knowledge in function derived from experience in non-management and middle management roles.
    • Must have experience to market to academics, clinical laboratories, and/or health care providers.
    • Must have strong analytical skills and ability to tie detailed analysis to larger strategy;
    • Must have demonstrated effective collaboration in matrixed or highly cross-functional business settings;
    • Must have demonstrated track record of delivering effective and strategic marketing plans for products on market;
    • Experience with NGS markets and/or diagnostics product lines is required

      Illumina believes that everyone has the ability to make an impact, and we are proud to be an equal opportunity employer committed to providing employment opportunity regardless of sex, race, creed, color, gender, religion, marital status, domestic partner status, age, national origin or ancestry, physical or mental disability, medical condition, sexual orientation, pregnancy, military or veteran status, citizenship status, and genetic information. If you require accommodation to complete the application or interview process, please contact To learn more, visit:

Keywords: Illumina, San Diego , Associate Director, Global Product Management/Marketing, Executive , San Diego, California

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