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Senior Account Manager, Public Relations

Company: Pave Talent
Location: San Diego
Posted on: November 22, 2021

Job Description:

Pave Talent is partnered with an award-winning national public relations and marketing agency to hire a (Senior) Account Manager. The agency specializes in consumer goods and emerging health and tech clients. They have won Top Places to Work and pride themselves in offering a positive, fun, growth-oriented environment that consistently achieves excellent results for clients.
ResponsibilitiesThe major areas of responsibility include, but are not limited to, the following:

  • Draft, review, and distribute media materials, including press releases, backgrounders, feature articles, brochure copy, website copy, blogs, and more;
  • Develop strategic marketing communications, PR plans and provide strategic counsel to clients;
  • Strategically manage multiple clients' business objectives, projects, and deadlines;
  • Maintain relationships with top tier media to readily secure coverage on behalf of clients;
  • Establish "friendly" status with fitting reporters, as outlined with the management team;
  • Stay apprised of clients' brands, products, and/or services their key issues, competitive situation, and industry trends;
  • Uncover and interpret industry information to accomplish client business objectives;
  • Understand what drives the client's business forward;
  • Develop media lists and opportunity calendars;
  • Understand and anticipate clients' needs beyond media relations to better provide value for clients' success with business growth and other corporate communications;
  • Work closely with media and social media teams to deliver on client KPIs;
  • Collaborate with the entire team to ensure deliverables are met on time;
  • Keep clients informed on PR plan and progress;
  • Resolve client concerns quickly and effectively with minimal direction;
  • Secure and facilitate media stays/tastings;
  • Ensure all administrative assets, including but not limited to, trackers, media lists, reports, and agendas are always up-to-date, even if the asset was delegated to another employee;
  • Prepare client agendas 24 hours in advance;
  • Track and share media coverage;
  • Act as the liaison between senior management and junior staff to keep senior staff updated on client matters and ensure that junior staff are properly performing their duties;
  • Assist with social media strategy and content creation, where appropriate;
  • Represent the agency in local business and public relations communities;
  • Report to Sr. Account Manager and work with Group Managers, Directors, other Account Managers, and Account Coordinators;
    • 3-5 years of public relations agency experience;
    • Bachelor's Degree preferred;
    • Excellent oral and written communication skills and knowledge of AP Style;
    • Self-starter, who can complete tasks with little direction and can independently problem-solve based on a combination of experience and research;
    • A positive, analytical, and creative mindset to be used in identifying and approaching challenges, inefficiencies, and ineffective processes with a solution-oriented mindset;
    • Ability to anticipate client needs, potential problems, and effectively problem solve;
    • A good and active listener, someone who reads people and those in a room well (and adapts their style and response accordingly);
    • Ability to effectively manage and prioritize multiple client projects and deadlines across teams;
    • Uses different communication tools appropriately and is equally effective with each channel;
    • Ability to work in a dynamic environment through flexibility, resilience, and a positive outlook;
    • A lifelong learner;
    • Skilled in aligning brand services with media outreach and social media platforms;
    • Experience with Cision, Meltwater, Muck Rack, Sprout Social and/or other journalist databases and reporting tools;
    • Proficient at Microsoft Office Suite;
      Rewards & Benefits
      • Medical, Dental, Vision coverage;
      • 401k retirement savings;
      • Generous PTO policy;
      • 40 hours of sick leave;
      • Half-day Fridays;
      • Pet friendly;
      • Remote flex;
      • New business commission opportunity;
      • Employee referral bonus opportunity.
        This job description is intended to convey information essential to understanding the scope of the job and the general nature and level of work performed by job holders within this job. This job description is not intended to be an exhaustive list of qualifications, skills, efforts, duties, responsibilities, or working conditions associated with the position. This job description should not be construed in any way to create a contractual relationship.

Keywords: Pave Talent, San Diego , Senior Account Manager, Public Relations, Executive , San Diego, California

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