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Remote Lifecycle Engagement Manager

Company: Jobot
Location: San Diego
Posted on: January 16, 2022

Job Description:

100% Paid Continuing Education, Unlimited PTO, and a Mission to help the world.

This Jobot Job is hosted by AJ Friedman

Are you a fit? Easy Apply now by clicking the "Apply" button and sending us your resume.

Salary $100,000 - $130,000 per year

A Bit About Us

Based in Los Angeles, CA we are revolutionizing the education space and the way employers and universities partner. We aim to transform lives and unlock the full potential of the university ecosystem through a cutting edge SaaS based suite of products for large enterprises. We've already formed partnership with some of the top universities in the country, and are building on that success as we blaze the path to solving one of our country's most challenging problems. But we don't see problems, we see solutions.

We're looking for a Lifecycle Engagement Manager to drive learner engagement through strategy and automation. The ideal candidate is a professional who has experience developing and executing all aspects of a scalable lifecycle engagement strategy.

If you're interested in changing lives, working with new technology, and see yourself as a Marketing leader within an organization, then please read on---.



Why join us?

  • Competitive Base Salary!
  • Flexible Work Schedules!
  • Accelerated Career Growth!
  • Unlimited PTO!
  • Extremely Strong Medical Benefits!
    Job Details

    Responsibilities
    • Own, iterate and implement strategies to engage learners at all points in the funnel from awareness to conversion using email and SMS.
    • Map out detailed learner journey flows, custom event data and all exclusion scenarios for automated workflows.
    • Lead the development, QA and campaign launches/automated workflows on our cross-channel marketing platform (Iterable, Braze or equivalent).
    • Collaborate with the Product, Engineering and Learner Success teams to develop solutions for growing learner engagement, onboarding new corporate/academic partners and launching new education programs.
    • Maintain relationships with third-party marketing technology partners.
    • Own and drive the development and launches of all newsletters and triggered notifications.
    • Design testing strategies to continually optimize and improve existing communications and automated workflows (copy, timing, email design, triggers, etc.).
    • Identify new opportunities to drive learner engagement through new technologies or optimizations within our product.
      Ideal Profile
      • 5+ years of lifecycle marketing / marketing automation experience.
      • In-depth experience working on a cross-channel marketing platform like Iterable, Braze or equivalent.
      • Has experience developing and implementing scalable lifecycle marketing strategies while using dynamic content and data feeds / connected content within HTML email templates.
      • Proven success in developing sophisticated trigger-based campaigns in partnership with Product and Engineering teams.
      • Has strong analytics skills and has worked closely with data teams to develop reports and dashboards for key partners.
      • Intermediate knowledge of HTML/CSS and is comfortable making moderate adjustments to email templates.
      • Self-starter who thrives in a fast-paced, Agile/SCRUM environment.
      • Process and detail orientation, with strong documentation and project management skills.
        Interested in hearing more? Easy Apply now by clicking the "Apply" button.

Keywords: Jobot, San Diego , Remote Lifecycle Engagement Manager, Executive , San Diego, California

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