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Consumer Global PC Premium Marketing Manager

Company: HP Development Company, L.P. MX
Location: San Diego
Posted on: September 24, 2022

Job Description:

We're looking for an experienced marketing leader who has shown they can lead global teams to develop and execute end-to-end marketing strategies that drive business results. You'll be leading our Global consumer PREMIUM PC marketing team to drive awareness, consideration and preference for our entire ecosystem. This is a key strategic focus area for HP and represents a significant portion of our business.The ideal candidate will be a digital marketing master, with deep knowledge and experience of social marketing, content marketing and media. You'll likely have worked for a major international brand before, perhaps in another part of the world, and you'll be able to demonstrate how you've led teams to deliver end-to-end marketing, from insights to execution.You'll be leading a team of marketing professionals based around the world, working with our global business units and regional marketing teams.Roles and Responsibilities:

  • Reporting directly to the Global Head of Consumer Marketing with a dotted line to the business you represent you will be responsible for:
    • Lead the development of insights led marketing strategies and plans of the Premium consumer PC marketing priorities in close collaboration with business leadership and regional marketing leaders; category and go to market teams truly bringing to life the 4Ps of marketing
    • Oversee marketing communications, research/insights development, KPI setting & tracking and marketing calendar planning
    • Deliver brand awareness and demand gen programs that advance services leadership end deliver superior ROI
    • Manage all budgets, partner funding and forecasting
    • Be part of the global PC core staff representing marketing and collaborating across specific initiatives
    • Drive core consumer PC growth from a marketing perspective, from insights and value prop to actual execution of communications activities across all regions
    • Manage team of individual contributorsKnowledge and skills
      • Minimum of 10 years in marketing roles with at least 5years specifically in the PC / IT industry
      • Digital mastery with demonstrable knowledge and experience of social marketing, content marketing and media, ideally in a consumer environment
      • International global brand experience a MUST with at lease one prior role in market i.e. lived/worked in at least 1 countries > 1year
      • Proven track record in strategic communications planning
      • Media planning experience with the ability to read, understand and approve detailed multi-national media plans.
      • Proven track record of agency/client management
      • You will be able to identify great creative from average creative
      • High level of tact and diplomacy
      • Ability to interact with all levels of the company, from top to bottom
      • Budget planning and process management
      • WW, Regional and Country experience
      • Driven, energetic, transformational and engaging
      • Quick learner, blast to action, brave
      • Deep understanding of the role of creative, PR, Media--- attracting and retaining great agency partnersAbout HPYou're out to reimagine and reinvent what's possible-in your career as well as the world around you.So

        are we. We love taking on tough challenges, disrupting the status quo,

        and creating what's next. We're in search of talented people who are

        inspired by big challenges, driven to learn and grow, and dedicated to

        making a meaningful difference.HP is a technology company that operates in more than 170 countries around the worldunited in creating technology that makes life better for everyone, everywhere.Our history: HP's commitment to diversity, equity and inclusion - its just who we are.From the boardroom to factory floor, we create a culture where everyoneis

        respected and where people can be themselves, while being a part of

        something bigger than themselves. We celebrate the notion that you can

        belong at HP and bring your authentic self to work each and every day.

        When you do that, you're more innovative and that helps grow our bottom

        line. Come to HP and thrive!

Keywords: HP Development Company, L.P. MX, San Diego , Consumer Global PC Premium Marketing Manager, IT / Software / Systems , San Diego, California

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