Analytics Supervisor
Company: MindgruveMacarta
Location: San Diego
Posted on: March 28, 2026
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Job Description:
We are a global digital agency comprised of strategists,
creatives, media experts, data scientists, and engineers driven by
one common purpose — accelerate business growth through marketing
and digital transformation. Named a top 3% Google Premier Partner
and recognized by Inc. 5000 and Adweek’s 75 Fastest Growing
Companies, we’re constantly looking for “A” players to join our
team. The rapid growth is attributed to our strongest asset — our
people. Our teams are highly collaborative and work closely with
each client to set clear goals and objectives so that we can
deliver exceptional results. Mindgruve is a place where every
opinion is valued. Not only will you be empowered to contribute
ideas, but you will also play a key role in the execution and
driving success for brands across a variety of industries. Sound
fun? Perfect — you’ll fit right in. We’re looking for an Analytics
Supervisor to lead measurement, analysis, and insights across paid,
earned, and owned marketing initiatives. This is a hands-on,
client-facing role for someone who can translate business goals
into a practical measurement plan, ensure tracking is implemented
correctly, data is comprehensive and accurate, and insights are
robust and actionable. Media experience is vital. Retail/ecommerce
and commerce measurement experience is a strong plus.You’ll partner
closely with Paid Media, SEO, CX/CRO, and Engineering/Development
to ensure we have trustworthy data and a clear story about what’s
driving performance. What Youll Do Here: Measurement strategy and
instrumentation Own measurement approaches for multi-channel
programs (Paid Search, Paid Social, Programmatic/Display/CTV,
Retail Media) including KPIs, naming conventions, attribution
considerations, and reporting requirements. Lead analytics
implementations and upgrades: event schemas, GA4 configuration, GTM
and data layer requirements, conversions, cross-domain tracking,
enhanced ecommerce, and QA/debugging. Coordinate and document
tagging and tracking parameter governance (UTMs, click IDs,
Floodlight/CM360 concepts if applicable, platform conversion
tracking, offline conversion support where relevant). Insights,
reporting, and executive-ready storytelling Build and maintain
dashboards and reporting frameworks (Looker Studio/Tableau or
similar) that connect media delivery to onsite behavior and
business outcomes. Deliver recurring performance reporting and ad
hoc deep dives, with clear findings, implications, and
recommendations. Develop analysis that connects user behavior to
outcomes: funnels, pathing, cohort/retention, landing page
performance, product/category insights, and conversion drivers.
Experimentation and optimization Partner with CRO and Experience
teams to design measurement for experiments and interpret results
(A/B tests, landing page tests, audience tests,
incrementality-informed thinking where appropriate). Help teams
prioritize optimization opportunities based on impact, effort, and
confidence. Automation and data quality Identify and implement
process efficiencies (automation, templated reporting, streamlined
QA, scalable data pulls). Set standards for data QA, documentation,
and repeatable delivery across accounts. Leadership Mentor and QA
the work of analysts, ensuring high quality outputs and consistent
methods. Support resourcing, workflow, and delivery timelines
across your book of business. We Need a Person With: Bachelor’s
degree in mathematics, statistics, business, marketing, or other
related discipline (with relevant work experience) 5 years in
analytics/measurement in an agency, consultancy, or in-house
performance marketing environment, with substantial paid media
exposure. Dashboarding and reporting proficiency (Tableau, Power
BI, or similar) with an emphasis on stakeholder-ready
communication. Strong web analytics background (GA4 and/or Adobe
Analytics), including event-based measurement design and
implementation oversight. Tagging and implementation knowledge:
GTM, data layers, conversion tracking, debugging/validation, and
partnering effectively with developers. Experience developing
measurement and reporting approaches for paid media programs across
channels (Search, Social, Display/Programmatic; CTV and Retail
Media exposure is a plus). Comfort working with data beyond a UI:
exports, basic SQL concepts, spreadsheets, and structured problem
solving. Ability to work a hybrid schedule (3 days per week) from
our Charleston, SC, Denver, CO or San Diego, CA Office. Excellent
communication skills with the ability to explain technical topics
to non-technical audiences. Ecommerce/retail analytics (enhanced
ecommerce, product performance, merchandising/category insights,
shopping feeds concepts, retail media measurement). BigQuery
experience (GA4 export, data modeling for reporting, joining
platform and onsite datasets). CDP and tag management platforms
(Tealium iQ/AudienceStream, Segment, mParticle) and/or server-side
tagging. Ad serving and measurement platforms (CM360/Floodlight
concepts, SA360/DV360 familiarity) and major paid platforms (Google
Ads, Meta, TikTok, Amazon Ads). Experience with experimentation
platforms (Optimizely, VWO, Adobe Target, LaunchDarkly, Convert, or
similar). Familiarity with privacy-first measurement (consent mode
concepts, governance, and platform constraints). Compensation:
Salary: $85,000 - $100,000 (Pay range is based on a market
reference point and potential job offers may vary based on the
skills, education, experience and geographic location of the
individual candidate. The compensation range reflects base rate
only.)
Keywords: MindgruveMacarta, San Diego , Analytics Supervisor, IT / Software / Systems , San Diego, California