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Go-To-Market Lead

Company: Avature
Location: San Diego
Posted on: January 15, 2022

Job Description:

Our practice - is focused on helping organizations make strategic choices to unlock new growth, elevate the customer experience, drive innovation, and enable competitive advantage. The Customer - and - Marketing practice of Deloitte is seeking practitioners to work with Fortune 500 companies at the cross section of Customer Strategy and Analytics to provide differentiated insights both for client projects and Deloitte pursuits. We are looking for individuals who are adept at developing insights using analytics and then taking those insights and turning them into strategic recommendations in support of both near and long-term strategies while also providing a clear path to implementation. Further, we are looking for individuals who not only can deliver this work, but are adept at selling this work in the marketplace. Day-to-day, your roleincludes: - --- Definingthe strategic thinking and planning of go-to-market and selling activities ofdata/AI/analytics work --- Identifyingstrategic opportunities to provide data-driven services that will allow clientsto grow their business --- Leadingselling teams to develop materials and pitches that highlight Deloitte'scapabilities in the data/AI/analytics space --- Determiningnew opportunities among existing clients, and participating in new businessinitiatives --- Creatingframeworks and methodologies to bring to clients that solve major strategicissues, potentially leading to proprietary Deloitte assets --- Fosteringcreative thinking around how we use data, and we could use data to solve uniquebusiness challenges in support of all Marketing activities (Advertising, Media,Creative, CRM, and eCommerce) --- Providingsupport, coaching, and training to assist in the career development of directreports and the broader team We're looking for strong, impactfulwork experience, which typically includes: --- 10+years of experience in analytics or strategy with an advertising agency,management consulting company, or ad tech company --- Experiencemanaging a team and selling client work --- Backgroundin developing business offerings, Go-To-Market plays, etc. --- Demonstrateduse of analytical, critical thinking, and problem-solving skills --- Understandingof modern statistical learning methods (classification models, regressiontechniques, supervised and unsupervised learning, etc.) --- Deepindustry expertise in retail, consumer, healthcare, financial services, ortravel and hospitality --- Trackrecord of strong leadership with excellent client relationship managementskills --- Theability to excel in a fast-paced environment --- Opento travel as needed --- Expertiseacross one or more capabilities: --- Expertisein customer support, user experience, human-centered design, designmethodology, and voice of the customer programs and tools --- In-depthknowledge of and strong interest in online advertising and emerging digitaltrends --- Knowledgeof or experience in the media industry or with CRM platforms are a plus

Keywords: Avature, San Diego , Go-To-Market Lead, Other , San Diego, California

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